{"id":3888,"date":"2020-04-29T11:36:47","date_gmt":"2020-04-29T09:36:47","guid":{"rendered":"https:\/\/www.proof.de\/?post_type=encyclopedia&#038;p=3888"},"modified":"2022-03-15T10:17:51","modified_gmt":"2022-03-15T09:17:51","slug":"projektowanie-korporacyjne","status":"publish","type":"encyclopedia","link":"https:\/\/www.proof.de\/pl\/lexikon\/corporate-design\/","title":{"rendered":"Corporate Design"},"content":{"rendered":"<div class=\"kk-star-ratings kksr-auto kksr-align-right kksr-valign-top\" data-payload='{\"align\":\"right\",\"id\":\"3888\",\"slug\":\"default\",\"valign\":\"top\",\"ignore\":\"\",\"reference\":\"auto\",\"class\":\"\",\"count\":\"0\",\"legendonly\":\"\",\"readonly\":\"\",\"score\":\"0\",\"starsonly\":\"\",\"best\":\"5\",\"gap\":\"5\",\"greet\":\"Jetzt bewerten\",\"legend\":\"0\\\/5 - (0 votes)\",\"size\":\"24\",\"title\":\"Corporate Design\",\"width\":\"0\",\"_legend\":\"{score}\\\/{best} - ({count} {votes})\",\"font_factor\":\"1.25\"}'>\n            \n<div class=\"kksr-stars\">\n    \n<div class=\"kksr-stars-inactive\">\n            <div class=\"kksr-star\" data-star=\"1\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"2\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"3\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"4\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"5\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n    <\/div>\n    \n<div class=\"kksr-stars-active\" style=\"width: 0px;\">\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n    <\/div>\n<\/div>\n                \n\n<div class=\"kksr-legend\" style=\"font-size: 19.2px;\">\n            <span class=\"kksr-muted\">Prosz\u0119 oceni\u0107 teraz<\/span>\n    <\/div>\n    <\/div>\n<p>W skr\u00f3cie CD; odnosi si\u0119 do og\u00f3lnego, znormalizowanego wizerunku firmy i jest wa\u017cnym elementem projektu korporacyjnego. <a href=\"https:\/\/www.proof.de\/pl\/lexikon\/corporate-identity\/\" target=\"_self\" title=\"W skr\u00f3cie CI to ca\u0142o\u015b\u0107 cech oznakowania firmy, jej postrzeganie siebie.\" class=\"encyclopedia\">To\u017csamo\u015b\u0107 korporacyjna<\/a>.<br>\nUdany projekt korporacyjny tworzy \u015bwiadomo\u015b\u0107 marki i warto\u015b\u0107 rozpoznawcz\u0105 dla firmy, przyczyniaj\u0105c si\u0119 w ten spos\u00f3b do jej pozycjonowania.<\/p>\n<p>Zazwyczaj obejmuje to:<\/p>\n<ul>\n<li>Projekt logo<\/li>\n<li>Definicja czcionek domowych<\/li>\n<li>Rozw\u00f3j j\u0119zyka wizualnego<\/li>\n<li>Tworzenie koncepcji kolorystycznej<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p>Ale opracowanie projektu korporacyjnego mo\u017ce r\u00f3wnie\u017c obejmowa\u0107 materia\u0142y reklamowe, strony internetowe, dokumenty biznesowe, odzie\u017c robocz\u0105 i wiele innych.<\/p>","protected":false},"excerpt":{"rendered":"<p>W skr\u00f3cie CD; odnosi si\u0119 do og\u00f3lnego, znormalizowanego wygl\u0105du firmy i jest wa\u017cnym elementem to\u017csamo\u015bci korporacyjnej.<br \/>\nUdany projekt korporacyjny tworzy \u015bwiadomo\u015b\u0107 marki i warto\u015b\u0107 rozpoznawcz\u0105 dla firmy, przyczyniaj\u0105c si\u0119 w ten spos\u00f3b do jej pozycjonowania.<\/p>","protected":false},"author":44,"featured_media":0,"comment_status":"open","ping_status":"open","template":"","meta":{"inline_featured_image":false,"footnotes":""},"class_list":["post-3888","encyclopedia","type-encyclopedia","status-publish","hentry","no-featured-image-padding"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.proof.de\/pl\/wp-json\/wp\/v2\/encyclopedia\/3888","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.proof.de\/pl\/wp-json\/wp\/v2\/encyclopedia"}],"about":[{"href":"https:\/\/www.proof.de\/pl\/wp-json\/wp\/v2\/types\/encyclopedia"}],"author":[{"embeddable":true,"href":"https:\/\/www.proof.de\/pl\/wp-json\/wp\/v2\/users\/44"}],"replies":[{"embeddable":true,"href":"https:\/\/www.proof.de\/pl\/wp-json\/wp\/v2\/comments?post=3888"}],"version-history":[{"count":2,"href":"https:\/\/www.proof.de\/pl\/wp-json\/wp\/v2\/encyclopedia\/3888\/revisions"}],"predecessor-version":[{"id":3891,"href":"https:\/\/www.proof.de\/pl\/wp-json\/wp\/v2\/encyclopedia\/3888\/revisions\/3891"}],"wp:attachment":[{"href":"https:\/\/www.proof.de\/pl\/wp-json\/wp\/v2\/media?parent=3888"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}